The Perfect Pour Trail

For the distilleries

The right pour earns a return guest.

Not the standard flight — the one that fits them.

Join the Trail →

Free, forever — distilleries never pay.

Buffalo Trace Distillery
Frankfort · Frankfort area · Sazerac
Sweet & oakyClassic Kentucky

4 of its 12 bottles are a strong match for you92

You own 2 here.Across this house’s lineup, not one averaged number.

Buffalo Trace94Strong match
Eagle Rare 10 Year88Good match
Sazerac Rye76Worth a try

What your guest sees

Three screens. One return guest.

Trailmaker · Day 2

Next stop · Your distillery
Ranked by their palate

Guests who came for you

They didn’t wander in. Their palate led them down the trail to your door, already knowing you pour what they love.

The Flight · ordered for them
1 · Your flagship94Strong
2 · Your single barrel88Good
3 · Your rye76Try
What to look for, pour by pour

The right pour, not a guess

A guest walks your tasting room with a palate all their own. We match them to the pour in your lineup that fits it — the one they’ll remember.

The gift shop call

94Strong matchYour flagshipWorth bringing home
They know before they buy

A fan, not a maybe

Find a guest their perfect pour and they don’t just taste it — they buy the bottle, remember the visit, and bring their friends. The right pour sells itself.

The whole ask

One tent in the tasting room.

The Perfect Pour Trail table tent standing on a tasting-room bar top

We print it, we send it, you set it where you pour. That’s the whole ask.

The community is already on the trail.

Buffalo Trace Trail stampFour Roses Trail stamp

Join the Trail, and bring the community to your door.

How it works

Three steps, and the bourbon does the rest.

1Tell us it’s you

A minute and your TTB number — that’s all it takes.

2Build your free profile

The bottles, the hours, what’s pouring — yours to keep current.

3Set the table tent

We send the QR tent. Set it on the bar. That’s the whole ask.

Our side of the bargain

What’s the catch? There isn’t one.

The people who pour with the app support it — distilleries never pay a dime. Our success is a guest finding the right pour in your tasting room and going home with the bottle. That’s the whole arrangement, and there’s no invoice for it.

Pour with us.

Join the Trail, and we’ll send the guests whose palate already points to your tasting room.

Join the Trail →